Milwaukee, Wis.,
21:58 PM


The Association of Equipment Manufacturers (AEM) and M-ize, Inc. (m-ize), a leading provider of smarter customer engagement solutions, have launched Equip Connect, a program to help AEM member companies manage the warranty, support, and service needs of their distributors, dealers, and end-user customers.

“Currently, each dealership that carries equipment from multiple manufacturers must learn each manufacturer’s interface for submitting warranty claims,” said John R. Somers, AEM director of product management – construction, mining and utility. “AEM selected m-ize as our software partner to provide a common interface that will drive greater efficiency at the dealer level.”

Equip Connect provides a shared hub for manufacturers, distributors, dealers, and customers to exchange transaction information such as product registrations, warranty claims, returns (RMA), pre-approvals, payments, and supporting data.

AEM’s Short-Line Leadership Group initiated and has been the association’s program liaison, but the Equip Connect program is open to all AEM manufacturers.

“Dealers and customers will now have an easier way to do business with AEM members,” said Ashok Kartham, m-ize CEO. “The m-ize team has decades of experience providing warranty and product support solutions to the heavy equipment industry. m-ize is excited to partner with AEM on a program that allows channel partners to use a single warranty system with multiple brands.”

Under the AEM/m-ize Equip Connect program, AEM members receive a special low subscription price to this cloud-based warranty solution. This allows participant companies to fulfill their business needs without the need for an expensive or lengthy implementation.

For more information, contact AEM’s John Somers (, tel: 414-298-4172).

About Association of Equipment Manufacturers (AEM) - - AEM is the North American-based international trade group providing innovative business development resources to advance the off-road equipment manufacturing industry in the global marketplace. AEM membership comprises 850-plus companies and more than 200 product lines in the agriculture, construction, forestry, mining and utility sectors worldwide. AEM is headquartered in Milwaukee, Wisconsin, with offices in the world capitals of Washington, D.C.; Ottawa, Canada; and Beijing, China.

About m-ize – - m-ize simplifies the customer experience by transforming how companies engage today’s connected and mobile customers. m-ize directly connects customers and extended enterprise with brands, enabling easier access to products, knowledge, and services. The m-ize Smarter Customer Engagement platform enables a personalized user experience, flexible brand orchestration, actionable insights, and seamless enterprise integration. m-ize portfolio of Smart Blox can easily be assembled to deliver differentiated customer experience and engagement at important touch points throughout the customer lifecycle.